Mash Direct

Company Details

  • Name:
    Mash Direct
  • Date(s):
    July 2014
  • Town:
  • County:
    Co. Down
  • Academic Partner:
    St. Angela's Food Technology Centre


  • Food

About the Company

Mash Direct are an independent family owned farming and food production enterprise based in Co. Down. Mash Direct are the market leader in quality, convenient vegetable and potato dishes ranging from traditional accompaniments of mashed potato and champ to complete ready meals. Their products are free from preservatives, colourings and salt. Their gentle steam cooking and mashing process retains the taste, texture and nutritional benefits natural to every vegetable they use. The FUSION work will involve new product development, with a particular emphasis on new products targeted at the health conscious market, recipe reformulations, and addressing all of the associated technical issues for compliance for good manufacturing practice including food safety and quality procedures.