skip to main content
Seedcorn Website background

Seedcorn: Hints and Tips

Hints and tips for potential entrants to the Seedcorn competition.

Helping you to get your business investor ready

Seedcorn is more than a competition – it’s about helping you to get your business investor ready, whether you make it through to the final or not!

The competition mimics the real-life investment process. There are a variety of ways in which information can be provided to investors. Initially, investors will usually ask founders for a short investment proposal along with an introductory slide deck. This is replicated at phase 1 and 2 of the competition.

Later in the investment journey, the level of information to be provided will be much more detailed. Some investors will ask for an extended slide deck, whereas others will ask for the traditional business plan on which to base their next assessment. This is replicated at phase 3 of the competition. If the proposal fits within their remit, they may well proceed to due diligence.

We’ve seen in excess of 4,000 investment proposals since the competition began – together with our investment experts, we’ve pulled together some hints and tips to help you refine your business case and make it more attractive to investors…and increase your chances of success in the competition!

Short form slide deck hints and tips
The slide deck should be a medium for you to sell your idea to the investor. It should provide basic information, but most of all should excite the investor and encourage them to want to know more about your business.
Extended slide deck and business proposal hints and tips
The extended slide deck and business proposal will expand upon the information that the investor already has seen in your earlier short form deck. It should provide additional, more detailed information to allow the investor to decide whether or not to progress the idea to due diligence.