Helen Potter

Name Helen Potter
Role Matrix Senior Consultant who delivers ITI's Challenge Programme

Profile

Helen is a graduate chemist, marketer and Innovation Engineer with 25 years’ experience in new product development and innovation. When responsible for innovation at a major drinks company she pioneered the tools and techniques she now applies with a wide portfolio of clients.  Amongst her innovation successes, she devised, developed and launched a new portfolio for a well-known blended whisky brand, adding significant ongoing incremental profit.

Since 2015, Helen has been working with Matrix as part of the team delivering the Challenge Programme for InterTradeIreland. In that time, she has supported over 20 Irish companies through workshops and coaching to develop a more reliable system for repeatable innovation success.  Helen’s clients have not only realised commercial success but also had their innovation efforts recognised independently – winning industry and national awards for innovation.

She brings a practical understanding of the reality of delivering success with innovation in industry.  She helps clients apply Innovation Engineering Systems to provide the framework and know-how to bring meaningfully unique ideas to market faster and with less risk.

 

Blogs by Helen Potter

 

Florence Bayliss

Board Member

 

Adrienne McGuinness

Board Member

 

Kimberley O’Hare

Communications Executive

 

All-Island innovation programme

 

The InterTradeIreland Policy Team

 

Funding for Growth team

 

Gillian Buckley

Seedcorn Judge 2019

 

Iain Bruce

Matrix Consultant who delivers ITI's Challenge Programme

 

Joanne McEvoy

Seedcorn Executive

 

Joe Haslam

Owners Scaleup Program at IE Business School

 

Deirdre Maguire

Brexit Manager

 

Martin McBride

Envision Management, Delivery Agent for Go-2-Tender Programme

 

Alex Genov

Head of Customer Research at Zappos

 

Jamie McCallum

Matrix Consultant who delivers ITI's Challenge Programme

 

Dr. Kevin Koidl

 

Roisin Keenan

Elevate Project Manager

 

The InterTradeIreland FUSION Team

FUSION Programme

 

The InterTradeIreland Challenge Team

Challenge Programme

 

Jonathan Boyle

Communications Team

 

Shelley Moore

Deputy Communications Manager

 

Nicola McGuinness

 

Kerry Curran

 

Gary Stokes

 

Grainne Lennon

 

Drew O’Sullivan

 

Bronagh Morgan

 

Karen McCallion

 

Joanne McAleese

 

Martina Keenan

 

Janet Toal

 

Alison Currie

Operations Manager

 

Caroline Sweeney

 

Grant Gilmore

Brexit Manager

 

Mark Sterritt

 

Denise McCreesh

 

Anne-Marie McAteer

 

Connor Sweeney

 

Martin Agnew

Corporate Services Director

 

Mr. Feargal Ó Móráin

Ireland Co-Chair

 

Dr. Rosemary Hamilton CBE

Northern Ireland Co-Chair

 

Dr. Jonathan Margolis

Deputy Assistant Secretary of State

 

Tim Cairns

Board Member

 

Micheál Briody

Board Member

 

Cllr Paul Greenfield

Board Member

 

James Spratt

Board Member

 

Ann Rudden

Board Member

 

Ken Nelson MBE

Chairman

 

Alayne Kinver

Assistant Director of Strategy & Policy

 

Alan Morrow

Assistant Director of Programmes & Business Services

 

Margaret Hearty

Director of Business Services and Assistant Designate Officer

 

Aidan Gough

Designated Accounting Officer & Director of Strategy & Policy