Analysis of the key features of an exporting SME on the island of Ireland
This report identifies key characteristics present in successful exporting SMEs and assess the extent to which cross-border exporters have moved onto other markets ‘off the island’. One of the key findings of the report is that the cross-border market on this island is a first step into exporting for almost three quarters of businesses and that the experience gained acts as a stepping stone to further export markets off the island. The report also found that exporters have a strategic approach and are more innovative that firms without export activity, as well as highlighting the importance in exports of the drive and aspiration of the key decision makers in the company.